Distribution and advertisement


    Distribution - a method that will reach the audience
Distribution - its marketing and promotion 

Distribution as become more online in recent years , for example " July 22 " has been distributed on Netflix and in cinemas on the same day.

Reasons for same time - 
- non Netflix viewers 
-  will gain respect for it being shown in the cinema





impact of online distribution -

almost any online  media  is available to you whenever and wherever you want
- a month subscription to Spotify is cheaper than  single CD
- subscription to Netflix is cheaper than a single DVD

video games have generally kept there traditional methods of there one off large fee.
This model is still the most profitable type of media out there.

Netflix accountants for 15 percent of internet traffic

LOVE FILM  this is a example of a company that use the internet but didn't use it in the right way, and were bankrupted by Netflix.
As internet speeds up DVDs fall down

simulcasting - when a media product is broadcasting both online and via a traditional medium

Amazon prime have rights to show permit league football,( specifically in December  )


narrowcast channels - television channels that distribute special interest (niche) content
for example (  man united television )


below - the - line - advertising

anything that is advertised on premises



(for example a shop advertising there own product on there own shop )



The best adverts are the ones when you don't know your being advertised to
for example the bud wiser dog advert








The viral video released didn't have any Netflix branding

Comments

  1. Saul

    Clear notes but again, think layout. Colour, images, subtitles, italics, bold... and even more examples - videos of the things mentioned (for example your last two sentences make no sense without the context of the clips).

    Please leave a comment below as a reflection on feedback and explaining any changes you have made.

    Mr P

    ReplyDelete

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